Fit for the Digital Age: Online Training on Digitization
Digital transformation is about more than integrating new technologies. It's also a new mindset. With our modern, interactive training on digitization, employees will become entrepreneurs of the digital transformation.
Digital Mindset
Grow your knowledge of digital trends such as Big Data, Blockchain or Artificial Intelligence and encourage innovative thinking within your corporate culture.
Digital Tools & Methods
Whether through Agile Project Management, Scrum or Kanban: With working methods of the digital age, your teams become more creative, motivated and successful.
Digital Learning
Transform on-site training into short, interactive online courses that are accessible anywhere. Make learning feel commonplace without it getting too routine.
Challenge
For many companies, digitization is still a major challenge. They recognize that new technologies are changing their markets significantly, but they lack the opportunities and knowledge to utilize the potential of digitization throughout the organization.
While there are often a few digital pioneers, it is common for them to lack the time and resources to "pick up" all employees and turn them into active partakers of the transformation.
Solution
With Masterplan.com, you become a digital transformation pioneer: You get access to high-quality courses on digital ways of working, business models and technologies from startups and tech luminaries from Germany and Silicon Valley. Combine our training on digitization with videos or materials from your own digital trailblazers in individual, in-house learning paths. Convert your internal on-site training into digital courses in no time at all, so that your employees can refresh their knowledge in compact learning bites at any time and from anywhere.
Continue reading for yourMasterplan solution.
Why DZ BANK uses Masterplan for digitization training
Watch this case study to learn how DZ BANK is using Masterplan.com to digitize internal training:
Our Software: How to Build Your Digitization Courses or Provide Internal Training Online
1. Upload your training materials (e.g., PDFs/presentations on use cases in your company)
2. Expand your Learning Path with content from the extensive Masterplan library
3. Create your own quizzes
4. Distribute the Learning Path to your employees and define a deadline
5. Measure learning success and see which employee has successfully completed the training and when
Our best digitization training
Fallacies of Digitalization
There are at least as many myths about digitization as there are facts. Is it really changing society? Does disruption endanger all industries without exception? Will artificial intelligence abolish creativity? Time to clear up the most famous misconceptions around it!
Lesson 1
Fallacies of Digitalization
Lesson 2
Myth: Disruption is Everywhere
Lesson 3
Myth: AI Will Replace Human Creativity
Lesson 4
Myth: Knowledge is Available Everywhere
Lesson 5
Myth: Transparency Creates Visibility
Lesson 6
Myth: People Have An Individual Preference
Lesson 7
Myth: The Web Brings Forth Democratisation
Lesson 8
Perspectives
Ads: Digital Marketing
Online marketing is nothing new. But there is so much more behind digital marketing than just putting advertisements on the Internet. How do we manage not to get lost among all the campaigns and reach our customers in the long-term?
Lesson 1
Differences Digital Marketing and Online Marketing
Lesson 2
The Auction Mechanism in the Platform Economy
Lesson 3
The Importance of Direct Customer Access
Lesson 4
Principles of Digital Marketing – Part I
Lesson 5
Principles of Digital Marketing – Part II
Lesson 6
Principles of Digital Marketing – Part III
Lesson 7
The Ideal Implementation of Marketing Principles
Remote Work: Communication
All of a sudden, many companies are confronted with remote work. This could quickly lead to miscommunication and misunderstandings. Kate gives valuable tips for structuring your company's internal communication while working from home.
Lesson 1
Home Office vs. Remote Work
Lesson 2
Internal vs. External Communication
Lesson 3
Communication Tools
Lesson 4
The Value of Silence
Lesson 5
Video Chat & Asynchronous Communication
Lesson 6
Documenting & Questions
Listen to the Customer with Digital Analytics
We now know that we need to analyze our users' data. But how does it work? How can we understand exactly where our users like, what interests them and how we create even better experiences for them?
Lesson 1
Introduction in Digital Analytics
Lesson 2
How Do I Integrate Digital Analytics in the Company?
Lesson 3
Digital Analytics in Daily Business
Lesson 4
Tools for the Implementation of Digital Analytics
Lesson 5
Predictive Analytics And It‘s Added Value for Companies
Communication in the Digital Age
Digitalization affects almost all areas of our everyday life - so it is not surprising that communication is also changing. But how does PR actually work in the digital age? What do we have to do to stay relevant and be heard?
Lesson 1
A Shift in Communication
Lesson 2
What will be different for Companies?
Lesson 3
The Future of Corporate Communication
Fallacies of Digitalization
There are at least as many myths about digitization as there are facts. Is it really changing society? Does disruption endanger all industries without exception? Will artificial intelligence abolish creativity? Time to clear up the most famous misconceptions around it!
Lesson 1
Fallacies of Digitalization
Lesson 2
Myth: Disruption is Everywhere
Lesson 3
Myth: AI Will Replace Human Creativity
Lesson 4
Myth: Knowledge is Available Everywhere
Lesson 5
Myth: Transparency Creates Visibility
Lesson 6
Myth: People Have An Individual Preference
Lesson 7
Myth: The Web Brings Forth Democratisation
Lesson 8
Perspectives
Digitization Training You Love to Watch
Take a look at an example of our engaging Digitization Courses:
6 advantages that represent our platform
Gamification
Create game-based incentives, motivate in the long term.
Certification
Proven success for professional and personal development.
Exclusive Content
Inspires beginners as well as experts.
Cinema-quality
E-learning has never been of such high quality.
Hands-on
Apply what you have learned directly.
Top Speaker
Insider knowledge from international digital luminaries.
Use Masterplan.com for all internal training topics:
Managers & Leadership
Leading in the digital age
Mandatory Training
From occupational safety to compliance and GDPR
Data Protection & Security
From GDPR to Information Security
Let‘s Create Your Digitization Training
Explore the Masterplan platform with a quick 30-minute tour mediated by our product experts. We’ll highlight possible solutions and uncover the learning potentials of your company.